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In the News

When Structured Loyalty Programs Aren't the Answer

HotelExecutive.com, Bob King

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Nailed It: Matt Griffin, senior director of sales & marketing operations, Boston Celtics

DM News, Ryan Chatelain

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The Secret of Successful Social Media Marketing

HotelExecutive.com, Robert King, General Manager, ClickSquared

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Building a Foundation for Effective Email Campaigns

DM News, Mike Thompson, Chief Deliverablity Officer

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Celtics Score Customer Engagement with Social Media

1to1 Magazine, Kaitlin O'Brien

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Is direct mail on its deathbed?

DM News, Dan Smith

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Why should I collect preferences from my customers

BtoB Online, Michael Thompson, Chief Deliverability Officer, ClickSquared

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How Do I Make My Messages Relevant?

BtoB Online, Michael Thompson, Chief Deliverability Officer, ClickSquared

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New Approaches to Filling the Whitespace

HotelExecutive.com, Robert King, GM Travel & Hospitality, ClickSquared

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